The secret of Wujinmu: Interview with Peng Zhongwei, general manager of Jiangsu Yamu Furniture Co., Ltd.

Nowadays, the flourishing development of the furniture industry has made everyone's understanding of furniture more and more profound. So, are you familiar with the Wujinmu furniture that is popular in the furniture market today? Let the general manager of Yamu Furniture Peng Zhongwei come to give you a good idea of ​​the knowledge of Wujinmu Furniture!



Reporter: What is the development of Yamu Furniture?
Peng Zhongwei: Now is the first year of our five-year strategy for the opening of Yamu Furniture. It is mainly completed. 1. Yamu 'China Wujinmu Furniture No. 1 Factory' is fully promoted.
2. Set up the manufacturing center and the marketing center to complete the organizational structure. 3. Plan and complete the overall listing of Wujinmu series products. 4. Complete the use and use of Yamu Industrial Park and modernize management operations. In 2012, we laid the theoretical foundation and R&D foundation for launching three Wujinmu series within two years. In 2013, we will complete the investment promotion of key strategic cities in 2013, and fully prepare for the layout of this year's new classical new products. . The construction of new stores increased by 102% year-on-year. Sales increased by 58% year-on-year in 2011. At the leading level in the industry.
Reporter: In recent years, many companies have made a lot of efforts in brand building. How does Yamu do it in brand promotion?
Peng Zhongwei: Since the establishment of Yamu Furniture in 2006, we have been insisting on making 100% solid wood without skin furniture, which has gained a reputation in the industry. In 2012, Yamu Furniture determined the company's strategic development direction and proposed the concept of “Wujinmu Expert” in China, and strived to achieve the most Chinese Wujinmu series, the largest production scale and the largest market share within two years. Sexual goals. We will follow the business philosophy of 'China's quality to look at Yamu' and make the best quality Yamu furniture in China with the product values ​​of “not seeking the most expensive, only seeking better”. “Yamu = China Wujinmu Expert” will serve as our brand appeal, and “China Quality Looks at Yamu” will serve as our corporate mission.
Reporter: For your Chinese furniture dream of “Yamu-China Wujinmu expert”, how to promote the realization of this dream?
Peng Zhongwei: In general, we will follow the following strategic ideas, which will be divided into the following stages: the first stage, the completion of the Yamu efficient team formation, corporate culture construction; the second stage, the completion of the construction of China's Wujinmu furniture first factory, Wujinmu experts, the first production capacity, the first series, the first share; the third stage, the formation of Yamu "troika", the franchise sales center, brand internationalization, e-commerce E home; the fourth stage, Yamu Group's group development, the completion of the share reform of quality business projects; the fifth stage, the practice of "China quality to see Yamu" corporate mission.
Reporter: When focusing on the spread of brand power, it is necessary to make a fuss about the design and development of products. How does Yamu do it?
Peng Zhongwei: We have completed the innovative innovation work of Mingya Ya Modern Wujinmu series products in 2012 along with the idea of ​​building China Wujinmu Furniture No.1 Factory (China Wujinmu Expert), adding functionality and all-wujin material. Enhance the acceptance of custom, 榫卯 traditional mahogany crafts to ensure product leadership in modern solid wood furniture. At the same time, the product development of Wujinmu Neoclassical 'Fassar' was completed and put into production. It is ready for mass production this year. At the same time, the product development of Wujinmu French series 'Famaqi' was completed. In addition, for the Boya series, we will upgrade the product in September 2013 to the small American style, and stabilize the leading position of the casual solid wood furniture category.
Reporter: What are the main advantages of Yamu furniture Wujinmu products?
Peng Zhongwei: First of all, from the style: 1, we have diversified styles, modern, neo-classical, French, new Chinese style products are complete, Yamu furniture is the representative of Wujinmu furniture. 2, look at the style: unique Wujin coffee color, style, heavy and suitable for the people's aesthetic. 3, material combination: all solid wood is not skin + pure black gold wood structure + DTC brand accessories genuine goods. 4. Process: 榫卯 structure, straight panel, fine white grinding Chinese traditional mahogany craft. 5, function: accept irregular customization, increase the use of furniture, and so on.
Reporter: What is the main focus of this year's development and Yamu?
Peng Zhongwei: From the perspective of corporate strategy, 2013 is the year of management. It will comprehensively establish and implement an efficient management system and process, and implement a work culture with efficiency first, second result, and innovation third, and move toward the fast lane of management. . From a market perspective, we will strengthen the brand center's service capabilities to market distributors and consumers, strengthen the implementation of customer-to-home service systems, store management training, terminal image maintenance, event execution, market information collection, etc., and do a good job in distribution. Business, consumer service work. From the perspective of channel construction, we will have 4 large-scale investment promotion activities this year, Dongguan Exhibition in March 2013, I believe that I can fly the exhibition in June, Dongguan Furniture Fair in September, Leap in December, and distribution in 2014. Merchants Annual Merchants Summary Conference. From the product point of view, we will complete the simultaneous launch of Wujinmu's new classical "Fasal" series of batch-shops and improved Mingya Hyundai series products by September of this year, and complete the Yamu's Boya series in November. Product upgrades.

Bismuth is the impurity which is the most difficult to remove during fire refining of crude lead. lead fire process refined debismuthizing agent is prepared and produced by Luanchuan Hengkai Metallurgical Materials Sales Co., Ltd after research and development for many years. The lead fire smelting novel copper removing agent is prepared and produced by our company. After the copper removing agent produced by our company is used, the copper content in the lead after copper removal is within 0.0002. More importantly, after the copper removing agent produced by our company is used, no pollution is produced (no smoke), the emission of sulfur dioxide is reduced, there is no low-altitude pollution, the operation is simple for workers, the operating environment is improved, and free technical guidance is given for the first-time use. 

(In addition, our company is specialized in the production of `Hengkai Metallurgical" Brand - Ferro sulphur series for foundry, copper removal agent series for lead smelting, debismuthizing agent for lead smelting, iron sulphide series for resin grinding wheel abrasive industry, iron sulphide series for brake pad friction industry, iron sulphide series for heavy metal wastewater treatment, iron disulphide series for soil improvement, iron disulphide for lithium battery anode, alloy sand series for wear-resisting flooring industry, ferrous sulphide powder series for ferrous sulphide cored wire, ferrous sulphide for ferrous sulphide cored wire, iron sulphide for resin grinding wheel, ferrous sulphide powder for heavy metal wastewater treatment, ferrous sulphide powder for soil improvement, ferrous sulphide cored wire, pyrite, ferrous sulphide ore, molybdenum oxide, high purity molybdenum trioxide, ammonium molybdate, titanium dioxide, cryolite powder, mullite, etc.)


 

Debismuthizing Agent CTJ

Debismuthizing agent lead debismuthizing agent debismuthizing agent refined by lead fire lead-refined debismuthizing agent and lead debismuthizing agent for export

LUOYANG PERFECT TRADING CO.LTD, , https://www.pyritefes.com