There are many problems in the homogenization of the flooring market, and consumers complain about it

The Ministry of Housing and Urban-Rural Development issued a notice stating that Mae Peifang should be gradually phased out. Beijing, Shenzhen, Shanghai and other cities have rigidly stipulated that new commercial housing must be completely renovated and sold. This is undoubtedly an excellent opportunity for flooring companies. In 2010, the proportion of fully-decorated residential buildings in Shanghai reached 60% to 70% in the downtown area. In Guangzhou, this year's new real estate development in the hardcover room accounted for nearly 60%, Mao Peifang only 40%. Not long ago, Del's floor took first place and became the successful bidder of Vanke Real Estate, setting a record of 500,000 sq. ft. of finely-renovated real estate, covering Del-fortified, solid-wood composite floor covering Shanghai, Nanjing, Wuxi, Suzhou and Hangzhou. Department of fine decoration real estate projects.

The steady growth of real estate has driven the prosperity of the flooring industry. However, there are many quality and sales problems at the same time in the floor products, which leads to a great decrease in consumer confidence. On the other hand, the demand for flooring in the rural market continues to be hot. How can a flooring company reverse the new situation? The rural market and transformation and upgrading are the way out.

Consumers in the flooring market have also complained about the fact that although the demand for the flooring market is promising, the outlook for the flooring industry is optimistic. However, the floor companies in China are small in scale, serious in product homogeneity, and lack cooperation among enterprises. There are many problems in quality and sales. Due to the lack of professional knowledge, consumers often buy home building materials and are often led by their operators, causing their legitimate rights and interests to be violated.

With the entry of foreign materials and continuous research and development of domestic excellent building materials, the progress of home building materials products is fast. However, with the continuous introduction of new products, the subsequent follow-up of certain counterfeit products has led to a mixed situation. When consumers encounter problems and make complaints, they will encounter a situation where the building materials products do not have corresponding national standards and the problems cannot be properly solved. In this regard, Qiu Baochang, a lawyer, said that in the cases he handled, there was indeed a situation where there was no standard for some building materials. In addition, some countries have significantly lower standards than international standards. These non-conformity conditions also pose difficulties for consumers to safeguard their rights.

The upgrading of the flooring industry chain, low-carbon environmental protection and rural markets are the way out for development. With the country’s increasing emphasis on the rural market and the increasing demand of rural consumers for building materials products, many businesses are beginning to realize that the rural market has gradually become a market. In the "New World," and with the continuous improvement of the rural market, rural market demand for wood flooring products can be described as huge, and rural areas have gradually become a key development direction of the building materials industry.

The opening of the Copenhagen conference the previous year has awakened people’s low carbon awareness in all countries. People are increasingly aware of the serious challenges that global warming poses to human survival and development. With the continuous increase of the global population and economic scale, the environmental problems brought by the use of energy have become increasingly serious, forcing people to propose new economic development models. In order to protect natural resources and maintain ecological balance, people’s awareness of green environmental protection has increased. Countries around the world, such as the United States, Europe, and other countries and regions, have issued forest protection regulations accordingly. In China, it has already started to take various measures to protect forests. This undoubtedly exacerbated the burden and cost of raw materials for flooring companies and further exacerbated the competition for resource-based materials.