Analysis of the characteristics and trends of wooden door exit

Core Tip: With the recovery of the economic situation, the export situation has improved since 2010. In 2011, how can Chinese enterprises seize opportunities, go abroad, establish international brands, and gain a share in the international market.

Compared with other wood products, China's wooden door exports and exports are very low, and the influence in foreign countries is small, but the development space is broad. Therefore, wooden door enterprises should increase their efforts in opening up markets, improving quality and brand building, and strive to improve the core competitiveness of wooden door exports.

Industry dependence on exports is low

In 2010, the total output value of the wooden door industry reached 70 billion yuan. Although the total amount of wooden door exports has reached a record high of 562 million US dollars, it is only 5% of the total output value. In the face of the hot domestic demand market, it is difficult for export enterprises to show their advantages in terms of brand, price, scale and profitability. In terms of quality and price advantages, there is also a large distance from the internationally renowned wooden door brands.

Relatively stable export

The main countries and regions of China's wooden door exports are sorted by export volume. The top 8 countries in 2009 and 2010 are the same, including the United States, Hong Kong, Japan, Romania, Canada, the United Kingdom, South Korea, and Kazakhstan.

Relatively concentrated export enterprises

In 2010, the top six provinces in China's wooden door exports were Zhejiang Province, Guangdong Province, Liaoning Province, Shandong Province, Fujian Province and Jiangsu Province. The timber door export enterprises in these provinces were relatively concentrated.

Determine the trend

Affected by the international financial crisis, the export volume and amount of wooden doors in 2008 decreased compared with 2007; in 2009, it also decreased significantly compared with 2008. The situation in 2010 has changed very quickly, and it is improving month by month. In 2010, the export volume of wooden doors increased by 22.36% compared with the previous year, and the export volume increased by 22.88% compared with the previous year. The export volume exceeded that of 2007 before the financial crisis. The average unit price was basically stable, and the quality was improved.

2011 is the first year of China's “Twelfth Five-Year Plan”. It is expected that China's wooden door exports will develop better and faster along the rising direction. At the same time, I hope that the government and industry associations will give more attention and care to the wooden door export enterprises. The support of the policy is crucial. Giving the wooden door the same treatment as the furniture in terms of export tax rebate will make the ratio of the export value of the wooden door to the total output value more reasonable. Industry associations should do a good job in bridge work, unremittingly reflect the demands of wooden door export enterprises, and give export enterprises more help.

Wooden door export trend is good

In 2010 alone, the export volume of wooden doors increased by 22.36% compared with the previous year, and the export volume increased by 22.88% compared with the previous year. The export volume exceeded that of 2007 before the financial crisis. The average unit price was basically stable, the quality was improved, and the trend was determined.

2011 is the first year of China's “Twelfth Five-Year Plan”. It is expected that China's wooden door exports will develop better and faster along the rising direction. At the same time, I hope that the government and industry associations will give more attention and care to the wooden door export enterprises. The support of the policy is crucial. Giving the wooden door the same treatment as the furniture in terms of export tax rebate will make the ratio of the export value of the wooden door to the total output value more reasonable. Industry associations should do a good job in bridge work, unremittingly reflect the demands of wooden door export enterprises, and give export enterprises more help.

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