Made in China 2025: Labor Insurance Industry Will Make Its Way into China

The huge market demand and strong technical reserves are all advantages for companies that have already been ready to work in the labor protection industry. They are also the core forces that will soon promote the labor insurance industry to become “smart” in China.

The State Council recently issued "Made in China 2025", which has pushed manufacturing to a new level of "intelligence". We have gradually emancipated from the previous sprintism and moved toward optimizing quality. Labor insurance industry companies must seize this opportunity to achieve product-to-brand changes!

First, the shift from manufacturing products to brands is an urgent need for real development.

"Made in China 2025" proposes to pass "three steps" and is also fully in line with the labor protection industry. So far, the labor insurance industry in our country lacks well-known brands. Although many companies have made various attempts, they have had little success.

We have high-end manufactured products, but either the sales strategy is contrary to market demand or the price is high and we do not fully consider market acceptance. As China's consumer demand enters the stage of “increasing the quality and improving quality”, the new generation of laborers and corporate management gradually take over, and the level of demand for corporate labor protection supplies is also rising. Workers no longer only pay attention to the price of the product, but more to consider the performance and aesthetic comfort of the product. Whether it is a product or a brand, it becomes equally important. In marketing, the advertising effect and consumer demand, both must be balanced reference, are indispensable.

Second, market demand forced enterprises to shift from price warfare to product innovation

China has 500 million laborers. With the rapid advancement of industrialization in urbanization, more workers will join this large historical process. The increase in market demand and the changes in the personality of the laborers’ groups make Companies have to reposition product styles and marketing strategies.

The huge market size will lead to more fierce market competition. Enterprises with lower production costs, more technological innovations, better product quality, and better market reputation will gain huge market share and profit margins. Innovations at various levels, such as production, technology, and management, form positive incentives and counter-forces, and innovation capability is the primary strategic goal advocated by “Made in China 2025”.

At present, more and more enterprises in the labor protection industry continue to innovate and grow in the huge domestic market demand and fierce competition environment, and as a result have gained a strong competitive edge. For example, the Smart Helmet helmet manufactured by Shanghai Haishu Helmet Factory is specially designed for those who work in an industrial environment. It looks very similar to the helmet worn by the cyclist, but it is equipped with a variety of sensors, a camera and a transparent goggles. Manually displaying instructions and other digital content related to real-world devices and objects without manual operation. Another example is the AirWindow sunroof smart helmet produced by Wuxine Safety Equipment Co., Ltd., which uses built-in custom AIR intelligence. The chip adopts advanced 128-bit DES encryption algorithm, secure and reliable cloud data storage and management of personal security information, and can promptly retrieve personal emergency information in the event of an accident to facilitate timely rescue. In addition, the original sunroof design perfectly solves the problem of the thermal problem where the heat collects above the head and cannot dissipate heat. Compared with the traditional lateral heat dissipation holes, the heat dissipation performance is improved by about 18%.

It is precisely because of the market demand and the increasingly fierce competitive environment that encourages labor insurance companies to constantly optimize their products, improve product technology, and give products more practical meaning to cater to and meet the needs of more laborers. It is just around the corner that China's labor insurance industry can move toward “smart” energy! (I recall ice)

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